Industry
Media
Community Platforms
Location
London
Deliverables
Brand Identity Design
Art Direction
Website Design
Life Club is a new editorial platform and therapy-led community dedicated to helping people build stronger, healthier relationships. We partnered closely with the founder to define a clear brand strategy, focusing on positioning the platform as approachable, insightful, and human-first. The visual identity we created is playful, bold, and intentionally distinct from the typical health and wellbeing sector, giving the brand a fresh and recognisable personality across all touchpoints.
Alongside the identity, we designed a clean, user-focused website that acts as both an introduction to the Life Club community and a flexible platform for editorial content, resources, and community features.
The site’s design balances simplicity with personality, making it easy for visitors to engage, explore, and connect while reflecting the warmth and openness at the heart of the brand.
This combination of strategy, identity, and digital presence establishes a strong foundation for Life Club, positioning the brand for growth and meaningful engagement.
