Sessions
Making a complex food-tech business easier to understand
Industry
Food & Beverage
Technology
Location
London
Deliverables
Digital Strategy
Website Design
Website Development
Sessions is a technology-led platform building the infrastructure behind the next generation of food brands, helping operators launch, scale, and grow across food trucks, dark kitchens, and quick service restaurants.
Operating at the intersection of hospitality and technology, Sessions had reached a stage where its existing brand no longer reflected the scale or ambition of the business. Following multiple rounds of funding and continued rapid growth, they required a rethink of their website to better communicate their offering.
Working closely with the CEO and external brand strategy agency Well Versed, we were engaged to lead the digital strategy and deliver a complete website design and build. The objective was to bring clarity to a complex proposition while creating a digital platform that could support long-term growth.
Sessions came to us with a strong foundation, but one that had not kept pace with the scale and complexity of the business. Rather than redefining the brand, our focus was on bringing structure, clarity, and cohesion to what already existed, evolving it into a more considered digital execution that could support growth without loosing the strong brand already built.
We designed and built a bespoke platform, integrated with HubSpot, to act as a central tool for both communication and conversion. The system is intentionally flexible, combining a semi-modular framework with bespoke components to articulate the full depth of the Sessions offering.
At its core, the project was about translating a complex, infrastructure-led business into something clear and accessible. Working closely with the leadership team, we shaped a digital experience that simplifies the proposition, guides users with intent, and reflects the maturity of the brand today. The result is a platform designed not just for launch, but for scale.
Dan Warne, CEO
TPS brought clarity and structure to both our brand and website at a key stage of growth. The work balances strong design thinking with commercial awareness, giving us a platform that properly reflects the scale of the business.
It has already become an important tool for communicating our offering and supporting new partnerships.
Holly Ferguson, Fractional CMO
TPS brought a level of rigour and clarity to the design process that elevated the entire project. Their ability to translate strategy into a cohesive brand and digital system made a tangible difference to the way Sessions communicates at every level.
I really enjoy working with TPS and have full confidence in their ability to deliver work that everyone, both client and strategy side, feels proud of.
